Codes and conventions are systems of signs, which create meaning that shows and gives information and ideas about a place or organization by simply showing some symbolic pictures. There are lots of information in our country that are distributed or delivered through specific technical or symbolic codes. These codes does not merely give us information but also entertainment at some sort.
Say for example, in the tourism-educational aspect, one way of introducing us with the most visited places and tourist attractions in our country is through postcards. Through the technical codes like showing images with breath-taking views, it enables us to familiarize places even if we haven’t been there before so technically it is advantageous. However, due to the quick evolution of media, postcards nowadays are slowly becoming obsolete since the New Media, specifically the Internet is more accessible than it is today.
When it comes to entertainment, there are also lots of images on postcards that reflect famous media personalities like actors and actresses, social media icons, YouTubers, and too many to mention.
If I were to create a postcard for a place or if given the chance, I would grab the opportunity to feature Bato, Leyte itself and highlight all its undiscovered scenic spots. Aside from giving significant information, it also aids on enhancing and promoting local tourism, with the use of images taken from a camera with, which are one of the technical or symbolic codes.
They say, “ A picture is worth a thousand words.” Images are more attractive than words alone. By simply flashing picture with beautiful scenes, it will for sure give a number of information. Therefore, using images as a technical or symbolic code can give information that is very dependent to the viewer’s wide scale of interpretation.
Thank you so much for reading!
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